Mark Shaff, Author
Logo Design, Website & Social Media Development and Marketing, Content Curation
Starting with a social media strategy we developed a new look for Marks site, strategized and planning out several concurrent marketing plans with accompanying promotions. We then designed the logo, redesigned & developed the website, setup the brands social media presence, created hashtag pools & other guidance documents, setup Hootsuite with scheduled posts to all social media streams and trained him in social media management and optimizing his posts. We then came up with an idea for a Twitter novel with a backstory from his series, and even created video trailers for the books. From there we continue to create compelling content, plan promotional campaigns all while Mark is continuing to build his base while expanding his social reach, and learning a lot in the process.